BACK

Implementation and improvement projects in CAR

SAP Customer Activity Repository (CAR) is an SAP solution specifically designed for the retail sector that centralizes and analyzes customer activity data in real-time, coming from multiple channels: physical stores,  e-commerce, mobile apps and more.

WHAT DOES A TYPICAL IMPLEMENTATION INCLUDE?

Multichannel integration: Connects POS systems, inventory, promotions and sales.

Real-time processing: Enables instant analysis of transactions and customer behavior.

Inventory and demand optimization: Improves planning with accurate forecasts.

Customer segmentation: Facilitates personalized campaigns and marketing strategies.

Predictive analytics: Anticipates purchasing trends and future needs.

User-friendly interface: Compatible with SAP Fiori and other SAP solutions.

KEY BENEFITS
  • 360° view of the customer and their habits.
  • Improves operational efficiency and decision-making.
  • Boosts the customer experience with more relevant offers.
ADVANTAGES
  • Total visibility of the customer.
  • Unified reporting.
  • Foundation for predictive analytics or personalized campaigns.